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Service Portfolio Management, your quickest route to Business Relationship Management?
As IT gets better aligned to the business, it needs to operate with a business mindset. Current economic factors make it tempting to fall back to reactive management practices. The need to make smart decisions is however even more important when resources and budgets are constrained.
According to ITIL® v3 the Business Relationship Manager (BRM) is responsible for ensuring that the IT Service Provider is satisfying the Business needs of the Customers. Becoming service-centric is just the beginning. IT investment decisions need to be made using a portfolio based approach, considering services in terms of the business value that they provide. Gaining the insight into service design and operations is not easy, but the rewards are well worth the effort. If IT is to be integrated into the strategic business planning process, it needs to demonstrate that it can operate as a true partner to the business, delivering full financial transparency.
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As a result of the current financial crisis most Businesses are in Survival Mode. This means Cash Flow is king, business is trying to maintain the short-term income while cutting external expenditure. Knowing the short and long term Business Value of different IT Investments turns IT into a partner that can help business survive the storm instead of being the passive victim of a cost cutting exercise. IT Value Management (using tools like Service Portfolio Management) is the way to achieve that position.
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The CIO needs comprehensive and accurate financial information about IT services in order to have a meaningful dialogue with the Business in terms it understands. Just as the CEO discuss company results and strategies using facts and figures from financial systems; the CIO also needs financial insight into IT Services. This level of information is not always readily available. Service Portfolio Management is a key enabler of the transformation of IT from a cost center to a business value provider, according to leading analysts. A portfolio approach provides a 360-degree view of IT services, which helps companies make better decisions about current and future IT investments, by ensuring they align with overall business objectives. In his session Helge will discuss insights and best practices for implementing Service Portfolio Management.
The IT world seems to be ´en route` to become fully 'Services' oriented.
Our Business counterparts however, struggling their way through Systems Architectures, Application Landscapes and Process Maps, seem to get lost in the world of Services, and no longer distinguish the trees from the forest.
Perhaps Service Portfolio Management is an excellent mechanism to not only be used within IT, but equally a leverage to improving the dialogue between Business and IT.
This session will focus on how to use ´Portfolio Thinking' in the alignment process, and the 'Fusion' of Business and IT.
Please click here if you are interested in Peter Hinssen's book on Business/IT Fusion
ITIL® describes Business Relationship Management as "A Role responsible for maintaining the relationship with one or more customers. This role is often combined with the Service Level Manager Role" So what is that Role? Obviously the key word here is relationship which is a break away from the traditional techno-focused IT attitude. Here we will focus Business Relationship Management and especially how the keywords Role and Relationship fit into the picture. In addition we will explore how Service Portfolio Management and BRM are close partners - the Starsky and Hutch of IT.
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During the roundtable discussion, these leading experts will debate if 'Service Portfolio Management is your quickest route to Business Relationship Management'. As with all sessions, you can ask the panel live questions via the event moderator.
